Meet the judges

We're delighted that this inaugral year of the Awards has attracted such a high calibre panel of judges, bringing highly regarded expertise in the fields of vulnerability, financial advice, compliance and customer service.

Jenny Cadman - Head of Customer Experience at Just Group
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 Jenny has worked in customer service throughout her career, is a British Psychological Society qualified psychology coach and a member of the Chartered Management Institute.

Jenny has a wealth of customer service and vulnerable customer experience, gained at Prudential in their intermediary division, Capita in their financial services division and in the leisure and hospitality industry.

At Just Group, Jenny is at the heart of bringing the voice of the customer into the Group in a very practical and realistic way. She believes: “… this approach helps people develop empathy for customers and a better understanding and appreciation of the challenges of later life.”

Jenny leads a team of customer experience specialists, who together have a wealth of insight and first-hand experience on how to best support customers when they're most in need and ensuring they have a ‘Just’ experience.

As the Group’s Vulnerable Customer Policy Manager, Jenny leads the Vulnerable Customer Programme, working with senior leaders and vulnerable customer champions to continually improve support for vulnerable customers across all touchpoints within the organisation.

Tish Hanifan - Founder and Joint Chair of SOLLA
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Tish is a barrister and Founder and Joint Chairman of the Society of Later Life Advisers (SOLLA). She has worked extensively in the areas of policy development, financial, legal training and advice delivery in relation to older people, and is involved in the delivery of national standard setting and accreditation for financial and legal advisers in the older client sector. Her areas of expertise encompass the retirement market and how policy impacts on retirement and care. 

Tish has worked with government departments and a variety of third sector and private organisations in developing and supporting good practice in relation to older and vulnerable clients. She was particularly involved with the implementation and delivery of the Care Act 2014 and sat on two working parties at the Department of Health which contributed to drafting parts of the legislation.

She is Vice Chair of the Society of Trust and Estate Practitioners (STEP) in her home county of Kent and a Founder Member of Solicitors for the Elderly, for which she is Head of Business Development.

Morven Lean - Senior Strategic Change Manager at Alzheimer's Society
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Morven has worked at Alzheimer's Society (the UK's leading dementia charity) for almost three years, and is responsible for creating dementia-friendly businesses through strategic partnerships with large businesses. Her work helps ensure companies acrosa range of sectors meet the complex and varied needs of vulnerable customers, including those living with and affected by dementia.

By working directly with people with lived experience of dementia and vulnerability, she ensures that businesses meet the needs of customers and employees affected by dementia (and various other conditions) by improving their processes, products and environment through inclusive design. 

Morven was recently seconded to Santander, where she was responsible for leading all activity towards their mission of becoming the UK's best digital dementia-friendly bank.

Morven previously worked across the hospice sector, where she focused on alleviating the physical, social and financial impact of terminal and life-limiting conditions through roles in compliance (with care regulations) and funding.

Sally Plant - Head of Financial Planning at CISI
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From December 2020: Head of Financial Planning, Chartered Institute for Securities & Investment

2017-2020: Paraplanner/Business Development, Robur Wealth Management

2004-2016: Various roles at the CISI, including Head of Middles East and North Africa, and Head of Education Development

2001-2003: Various roles at Alliance Trade Finance and Alexander McQueen 

Keith Richards - Outgoing CEO of the PFS and Chair of the Financial Vulnerability Taskforce
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A recognised leader within the financial services sector, Keith has over 30 years’ experience operating at executive level across manufacturing, distribution and regulation for insurance and financial planning. He has an established media profile and is a visible figurehead within the financial services sector, regularly called upon for comment both home and abroad by various organisations, including trade and national media.

Keith established a strong media profile whilst representing one of the UK’s largest IFA networks (Tenet Group) as Group Distribution and Development Director, prior to which he was Head of Retail for the largest mutual insurance company in the UK, Royal London Group.

Actively engaged in the promotion of financial services within the UK and internationally, he has contributed to the boards of both AIFA/APFA (now PIMFA) and AMI. He sits on the board of the European Financial Planning Association (EFPA), Chairs the Pension Advice Taskforce and the Financial Vulnerability Taskforce, is a member of various government and regulatory working groups and recognised as one of the Top 100 influential figures internationally by International Adviser.

Keith was appointed Chief Executive of the Personal Finance Society (PFS) in May 2013 and additionally appointed Managing Director of Engagement for the Chartered Insurance Institute (CII) on 1 August 2016, and then Chief Membership Officer (CII) on 2 October 2020. In addition to guiding the operational and strategic evolution of the PFS and creation of the CII’s membership programme and Insurance Societies, Keith has developed greater government and regulatory engagement for the profession, brought about enhancements to membership benefits and its national CPD programmes. Keith has also introduced several key consumer and professional standards initiatives which include a consumer website, accredited adviser directory, a public pro-bono advice programme in partnership with Citizens Advice, and charities of the Armed Forces, as well as a national education programme for schools.

John Somerville - Head of Financial Services at The London Institute of Banking & Finance
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John has worked in regulated financial services for the last 27 years and has worked as a Financial Adviser, Regional Manager and Account Manager for leading financial services companies such as Aviva, Legal & General and AXA. John was previously the Regulated Learning and Development Manager at Nationwide Building Society, and prior to this was a Regulated Learning and Development Consultant at Intrinsic Financial Services.

Johnny Timpson - Prime Minister's Champion Group Member for Dementia Communities
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Johnny is Principle of Johnny Timpson Consulting, with over 40 years of financial services and a lifetime of disability lived experience. He is the Cabinet Office Disability and Access Ambassador for both the insurance and banking sectors, a member of the Prime Minister's Champion Group for Dementia Communities, the Financial Services Consumer Panel and GAIN, the Group for Autism, Insurance and Neurodiversity.

Johnny chairs the Access To Insurance Working Group, is both a CII Insuring Futures Programme and Vocational Rehabilitation Association UK Expert Panel member, plus member of the IFoA Mental Health Working Group and ILL Diversity and Inclusion Committee. He is also a founding member of the BIBA Access To Insurance Committee, the Building Resilient Households Group and Task Force.